“Richard and the crew from Pinecone Agency were incredibly accommodating in our very particular needsIncredibly accommodating”
Tim Zafir

Web design in Melbourne, built to bring in work

We are a Collingwood studio building custom websites for growth-focused Melbourne businesses and non-profits. We design them around the enquiries they generate, not the awards they win.

Book a discovery call

A clear scope, build plan and timeline. We reply within one business day.

★★★★★ “They captured our brand perfectly and made a website that not only looks great but we are now getting more visits and leads through it!” 5.0 on Google See reviews

Stevan Minzatanu, Southside Engineering Read more reviews

  • Southside leads in 30 days. Southside Engineering’s inbound leads rose 45 times in 30 days
  • 172% organic traffic growth
  • 5.0★ across our Google reviews

Trusted by brands across Australia & beyond

  • The Leadbeater Hotel
  • Forget Me Not
  • Catch
  • Libertas
  • Southside Engineering
  • NexQloud
  • Nealon Insulation

What a Melbourne website from us includes

A site planned around the enquiries you want, designed with you, built on a platform your team can run, and launched without losing the Google rankings you already have.

  • A discovery call about your business, your buyers and what the site has to do.
  • Every page designed in Figma and reviewed with you, on a call or in the room.
  • A build on the platform that fits your team: Webflow (we are a Webflow Certified Partner), Framer, Astro, Next.js or Shopify.
  • Search built in from the first build: clear page titles, structured data, fast pages and accessibility.
  • A clean launch: every old page redirected, and your rankings watched through the switch.
  • Help after launch when you want it, from small updates to local SEO.

See our web design, web development and SEO pages.

Getting found in Melbourne searches

A local search shows two kinds of result: the map listings and the ordinary results below them. We work on both.

  • Your Google Business Profile: the right categories and services, real photos, and a steady flow of reviews.
  • A page for each service you sell, written around what Melbourne buyers search for.
  • Fast, accessible pages with clean structured data, so Google and AI assistants can read them.
  • Reports on what changed, with dates. We report rankings; we don’t promise them.

After its launch, Southside Engineering’s work continued with local SEO, new service pages and a managed Google Business Profile.

From first call to launch

  1. Discovery call

    A 30-minute call about your business, your buyers and what the new site has to do.

    Forget Me Not

    Two audiences, aged care and corporate teams. The site lets each pick its own path on arrival.

  2. Design

    We design each page in Figma and review it with you, in the room if you prefer.

    Southside Engineering

    Buyers check suppliers on their phones between meetings, so the site was designed mobile first.

  3. Build

    We build on the platform that fits your team, with SEO and accessibility part of the job.

    The Leadbeater Hotel

    Its gig guide pulls every show straight from the ticketing feed, so nobody enters one by hand.

  4. Launch

    We move the site live, redirect every old page and watch your rankings through the switch.

    Southside Engineering

    After launch: local SEO, new service pages and a managed Google Business Profile.

Looking for web design in Collingwood?

Pinecone Agency's studio is at The Commons, 36-38 Gipps St, Collingwood VIC 3066. You work directly with the designer and developer building your site.

Most of our sites are built on Webflow, with Framer on request and custom Astro builds when a project needs one.

Let us build something that works for your business

Tell us where you want to be. We reply within one business day with a straight answer.

Book a discovery call

30-minute call.

Working with a Melbourne studio

The questions Melbourne businesses ask before they start. For more on cost, SEO during a redesign, platforms and lock-in, see our web design page. Planning a Webflow site? Start with our Webflow agency page.

Still have a question?

Book a discovery call

Local

Are you actually based in Melbourne?

Yes. Our studio is at The Commons, 36-38 Gipps St, Collingwood VIC 3066.

Can we meet in person?

Yes, whenever you ask. Most projects run on calls and shared documents. If you want a kickoff or a design review in the room, we will come to you anywhere across Melbourne.

Which Melbourne businesses have you built for?

Melbourne case studies on this site include Southside Engineering (precision CNC manufacturing), Forget Me Not (workplace microlearning), Kaizen Media (media and talent consultancy) and The Leadbeater Hotel (a Richmond pub and band room).

Do you work with businesses outside Melbourne?

Yes. Melbourne is where we are based, not a limit on who we work with. Our clients span Australia and further afield. If you found this page because you are local, the practical difference is simply that meeting face to face is easy.

Cost and timing

What will our website cost?

There is no set price. We quote each site on its scope after the discovery call, before any work starts.

How soon could our new site be live?

A focused marketing site can launch in a few weeks. Bigger builds take longer, and you get a timeline with milestones once the scope is agreed.

Working together

Do you only build on Webflow?

No. Most of the sites we build are on Webflow, and we also build on Framer, Astro, Next.js and Shopify, choosing the platform your team will find easiest to run.

Can you redesign our site without losing our Google rankings?

Yes. Before launch we map every old page to its new address and set up redirects, then watch your rankings through the switch.

Do you look after the site after launch?

Yes, if you want us to: small updates and fixes, or ongoing local SEO, as we do for Southside Engineering.

Will we work with the people building our site?

Yes. You work directly with the designer and developer building it.

Do you work with non-profits?

Yes. We build for non-profits as well as growth-focused businesses, with the same aim: a site that gets found, looks credible and turns enquiries into work.

Pinecone Agency Reviews

See what our clients say about working with us: real projects, real results

5.0 18 Google reviews